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Precision Billing. Proven Results.
Zero Guesswork

EMB delivers KPI-based Revenue Cycle Management that gives US healthcare providers a transparent, data-driven roadmap to collect every dollar they're contractually owed.

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About Exprimunt Medical billing (EMB)

At EMB, we believe that what gets measured gets managed. We specialize in KPI-based Revenue Cycle Management, providing US healthcare providers with a transparent, data-driven roadmap to financial stability. By tracking critical 'MAP Keys' including a 95%+ Clean Claim Rate and sub-40 Net Days in A/R we eliminate the guesswork from your billing. Our mission is to transform your revenue cycle from a back-office function into a strategic asset, ensuring you collect every dollar you’re contractually owed.

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01.

Share tools quickly and confidently in minutes

This powerfull tool eliminates the need to leave Salesforce to get things done as I can create a custom proposal with dynamic pricing tables. You can also customize your own dynamic Software versions.

“Most of our time used to be taken up by administrative work whereas now we can focus on building out programs to help our employees.”

Mark Zellers
Mark Zellers
Director of Human Resources.
02.

Connect every part of your entire business

Keep data consistent, with native CRM integrations that streamline your entire Tool workflow.

See all integrations

“I can create a custom proposal with dynamic pricing tables, and get approval from my boss all within 36 minutes.”

Matt Henderson
Matt Henderson
Client Success Manager
03.

Maintain compliance and control your apps

Improve security and trust with built-in legally binding e-Signatures. Create pre-approved templates, content blocks and lock all legal information to prevent costly mistakes.

“This powerful tool eliminates the need to leave Salesforce to get things done.”

Natalia Larsson
Natalia Larsson
Director of Sales Operations
04.

Review quickly and confidently

Get real-time access to approvals, comments and version tracking. Smart features like variables and conditional logic help you eliminate Tool errors.

“We are based in Europe and the latest Data Protection Regulation forces us to look for service suppliers than comply with this regulation.”

Sarah Edrissi
Sarah Edrissi
Lead Marketing

Why Choose EMB.

Financial Optimization

Our mission is to transform your revenue cycle into a strategic asset, helping you collect every dollar you’re contractually owed.

Specialty Expertise

We serve a wide range of medical specialties, tailoring solutions to the unique needs of each practice.

End-to-End RCM Solutions

From medical billing and coding to accounts receivable management, we handle every aspect of your revenue cycle.

Data Transparency

Our analytics provide a clear, data-driven roadmap, so you always know where your revenue stands.

Focus on Patient Care

By minimizing paperwork and streamlining administrative processes, we let healthcare providers concentrate on delivering quality care.

KPI-Driven Approach

We track critical ‘MAP Keys’ like a 95%+ Clean Claim Rate and sub-40 Net Days in A/R, ensuring your revenue cycle is measurable and manageable.

Leadership Team

Our leaders don't just manage; they empower our teams to drive world-class outcomes for our clients.

Anshika Malaviya
Anshika Malaviya
Founder & CEO
Ashish Gupta
Ashish Gupta
VP & CHRO
Jaspreet Sandhu
Jaspreet Sandhu
VP-HRMS
Mahalakshmi K
Mahalakshmi K
Director of Operation

Our Services

We streamline revenue cycle operations, administrative workflows, care coordination, and clinical research to deliver measurable results worldwide.

Revenue Cycle Management

As a full-range revenue cycle management (RCM) partner, our expertise in physician billing, laboratories, Durable Medical Equipment (DME), and Ambulatory Surgery Centers (ASCs) addresses the most complex sectors of healthcare finance.

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Mid-Revenue Cycle

Mid-cycle processes bridge clinical care and financial performance by ensuring accurate documentation, coding, and charge capture. These functions strengthen revenue integrity, support compliance, and align care delivery with payer requirements for sustainable operations.

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Request a Free Consultation.

Speak with our experts today and get personalized guidance tailored to your needs.

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We specialize in KPI-based Revenue Cycle Management, providing US healthcare providers with a transparent, data-driven roadmap to financial stability.

EMB © 2026, All rights reserved.

Anshika Malaviya

Anshika Malaviya (Founder & CEO)

Anshika has 14+ years of US corporate experience, 7 of which have been as a founder and leader of organizations servicing the American healthcare ecosystem. In 2019, Anshika founded Exprimunt Medical Billing, a revenue cycle management services provider that now employs 350+ employees. Before founding EMB, Anshika has spent her total 7 years with Haik Humble Eye Centre and Doctor’s choice Medical Services (DCMS). Where she held positions, claim analyst, biller, and RCM account manager. Anshika holds an MBA general from the University of Louisiana at Monroe (ULM), USA and Master of Technology in Biotechnology from Amity University.

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Ashish Gupta

Ashish Gupta (VP & CHRO)

Ashish Gupta is the Vice President for Exprimunt Medical Billing. He is responsible for market strategy and execution, including all sales and marketing efforts. Ashish has 10+ years of experience in leading go-to-market teams in healthcare technology and services organizations. Before EMB, Ashish has spent total 5 years with Novavax, National institute of Allergy and Infectious Diseases (NIAID), National Institute of Health (NIH), and Biocon Biologics.He enjoys building and growing teams, and implementing the operating infrastructure required to scale. Ashish holds a PHD Biochemistry from the Louisiana State University, Baton Rouge (LSU), USA and Master of Technology in Biotechnology from Amity University.

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Jaspreet Sandhu

Jaspreet Sandhu (VP-HRMS)

Jaspreet Sandhu is the Vice President – Human Resources at Exprimunt Medical Billing, leading people strategy, talent management, recruitment, and organizational culture. With over 17 years of diverse experience across human resources, business development, and customer support, she is known for aligning people initiatives with business objectives to drive growth and high-performing teams.Her multi-functional background enables her to integrate people strategy with deep business and customer insights. Throughout her career, Jaspreet has overseen Recruitment & Talent Acquisition, Talent Strategy, Organizational Development, Performance Management, Learning & Development, Employee Engagement, Compensation & Benefits, and Workforce Planning. Passionate about developing and retaining top talent, strengthening organizational culture, and inspiring teams with a positive mindset.

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Mahalakshmi K

Mahalakshmi K (Director of Operation)

Heading Operations with 26 years of expertise in U.S. healthcare RCM, specializing in hospital and physician revenue cycle management. She is known for building high-performance teams, and driving operational excellence through innovative solutions, which are tailored to business goals.

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